Friday 10 March 2017

NDM: company's performance in digital age

Sorrell: companies that offend good governance tend to perform better

https://www.theguardian.com/business/2017/mar/03/martin-sorrell-wpp-rupert-murdoch-fox-facebook-snap-forecast-2017
Rupert Murdoch

WPP’s Sir Martin Sorrell has said that companies with dominant shareholders or owners such as Rupert Murdoch’s Fox, Facebook and Snap that 'offend' good corporate governance practices take more risks and tend to perform better financially. He said this the day after Snapchat revealed its share price rise which is more than 44% on its first day of trading. He said that WPP has found over a decade of measuring brand valuations that when markets hit tough patches it is companies with dominant shareholders or owners that tend to continue to invest perform best. 'The strongest innovators and strongest brands generate the strongest total shareholder returns,' he said. Perhaps surprisingly, corporate structures that seem to offend customary good corporate governance may deliver better long-term results.

This article is how markets generally operate. I do believe companies with strong brands and dominant shareholders will survive through declines because they are able to provide funds that the highly skilled employees at Snapchat or Fox can use to innovate their product. This is why multinational corporations are difficult to compete with because they are constantly innovating making it hard for competitors to stand out.

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